For the reason that 2024 election, scores on the far left cable information networks CNN and MSNBC are approach down. Joy Reid is even looking at a potential pay cut to stay on the air. It’s simple to see why.
These networks advised their devoted viewers that there was no approach Trump might win, proper up till they have been compelled to confess on election evening that Trump had not solely received, however that he had received massive.
Their viewers felt betrayed, and an enormous variety of them merely walked away and haven’t returned.
MSNBC is down greater than 50 p.c. CNN is down 45 p.c. FOX Information is the one cable information community that has gained viewers in the identical interval.
Submit-election prime-time cable scores:
MSNBC 54%
CNN 45%
FOX Information 15%Almost three out of 4 viewers of cable information are watching FOX. pic.twitter.com/jQ1uFJZG5d
— Tom Bevan (@TomBevanRCP) December 26, 2024
The Associated Press reported on this immediately:
The variations are far starker for the TV networks which have been consumed by political information.
After election evening via Dec. 13, the prime-time viewership of MSNBC was a median of 620,000, down 54% from the pre-election viewers this 12 months, the Nielsen firm mentioned. For a similar time comparability, CNN’s common of 405,000 viewers was down 45%.
At Fox Information Channel, a favourite information community for Trump followers, the post-election common of two.68 million viewers is up 13%, Nielsen mentioned. For the reason that election, 72% of the individuals watching a type of three cable networks within the night have been watching Fox Information, in comparison with 53% previous to election day…
MSNBC’s slide is steeper than it was in 2016; and there’s some query about whether or not Trump opponents will wish to be as engaged as they have been throughout his first time period. Individuals are additionally unplugging from cable tv in charges which are solely getting extra speedy, though MSNBC believes it has bucked this development consuming away at audiences earlier than.
CNN and MSNBC are each slipping into the hazard zone.
Even these scores make it onerous for cable suppliers to maintain MSNBC and CNN even with the compelled cable bundle. https://t.co/rWvIrF1hNd
— Kevin McKeever (@bankofkev) December 27, 2024
Seems should you deceive everybody on a regular basis, they cease tuning in. https://t.co/xvdoXr8CfC
— B P (Borimor) (@BBorimor) December 26, 2024
There are many conservatives who now not watch FOX Information, so it’s spectacular that they’ve been in a position to develop their numbers via all of this. MSNBC and CNN then again, will probably be fortunate to outlive.